Paul Hollander, professor emeritus of sociology at the University of Massachusetts, Amherst, attributes the popularity of online dating in America to its unique national character.“Americans are a somewhat unusual combination of the romantic and practical.“The whole culture of going to bars and flirting with strangers is considered kind of weird,” explains Kevin, who is from Taiwan.“Without a strong understanding of Chinese users’ behavior, which is influenced by Chinese culture, tradition, and economic development, a foreign competitor would really struggle to get it right,” warns Shang Koo, the chief financial officer of Jiayuan.com, China’s largest online-dating platform.According to David Evans, an industry consultant and the editor of Online Dating Insider, cyberromance will rapidly develop across Asia and throughout the rest of the world in the next few years, due to increasing Internet access.The USP: Their mantra and methodology is explained thus: 'Each day at noon, guys will receive up to 21 quality matches – known as “Bagels”. Then, Coffee Meets Bagel will curate the best potential matches for women among the men who expressed interest.'Pros: A more curated selection than just endlessly swiping through everyone.Cons: The app requires you to give over control over to someone else to decide for you.which might get in the way of sweet conversation.“In Australia, you can never really be sure if you are on a date or you are just hanging out as friends,” says Katrina, an Australian who spent a year in Texas.
As a result there is now no end of apps with the same aim of helping you fall in love and live happily ever after, or at the least find someone to hang out with next weekend.For example, Henning Wiechers, from Leading Dating Sites, said many American online dating companies initially offered credit cards as the sole payment method in Europe, not knowing that only 25 percent of Germans own them.Local attitudes towards online dating can also be difficult to parse.To maximize chances of success, online dating companies have to tailor their websites to specific customs, and uncovering those quirks can require arduous research.Gian Gonzaga, chief scientist for e Harmony, sent out thousands of questionnaires in countries including Brazil, Australia, and the U.